Davida Rochman

Davida Rochman

A Shure associate since 1979, Davida Rochman graduated with a degree in Speech Communications and never imagined that her first post-college job would result in a lifelong career that had her marketing microphones rather than speaking into them. Today, Davida is a Corporate Public Relations Manager, responsible for public relations activities, sponsorships, and donation programs that intersect with Shure at the corporate and industry level.
Students at Grammy Camp
Broadcast

GRAMMY Camp 2015: Campers Tell All

GRAMMY Camp brings together high school students for a 10-day total creative immersion. We chatted with students on the vocal and video production tracks about their camp experiences and their career goals.
How to Read a Microphone Frequency Response Chart
Microphones

How to Read a Microphone Frequency Response Chart

Shopping for a new microphone? Then, you’ll want to understand its frequency response. This article will explain the basics: how it’s measured, how to interpret a frequency response chart, and how to match the frequency response of the mic to the sound source.
Shot of Stage for How to Mic A Bluegrass Band Post
Microphones

How to Mic a Bluegrass Band

Les Banks of the legendary Ryman Auditorium and Cliff Miller, who has handled audio for nearly every major bluegrass act, explain which mics and techniques deliver that pure acoustic sound from the stage to the audience.