From the amazing Shure Artists we work with to the outstanding performance of the products they rely on, Shure was again the most requested at this years’ 48th Annual Academy of Country Music Awards.
Held at the MGM Grand Garden Arena, with several segments over at the Orleans Arena, Las Vegas was again overrun by the most loyal fans in music. People were hanging out everywhere to catch a glimpse and possibly an autograph of their favorite stars. As in years past, we got to hang out behind the scenes and check in with all of the engineers and A2’s who work so hard to make this show happen. By we, I mean one of my Shure Associates, Jenn Liang-Chaboud and myself. Jenn works for Market Development and has done a fabulous job at maintaining many key relationships on the West Coast and in Vegas.
We arrived on Wednesday and made a few visits to some local shows, namely Blue Man Group and the Shania Twain show. The folks at Blue Man gave us a quick behind the scenes tour, which was amazing. So much creativity and design goes into the many “out of the box” ideas that they create.
Thursday, April 4 was the first rehearsal day for the awards show. If you caught the show, you saw the amazing performance by Shure Artist Little Big Town of their new single “Your Side of the Bed.” Today, they just planned to rehearse the acrobats. The group showed up to watch and ended up singing along with the track. Karen said to the crew “Please forgive our vocals on this as we have no ear systems.” They were RIGHT ON PITCH! Such talent!
Next up was Shure Artist Hunter Hayes rehearsing his new single “I Want Crazy.” For those of you who don’t know Hunter, he learned and played over 30 instruments on his current album as its sole performer. Quite a feet and he played them well! This segment would segue into his introduction of the legendary Stevie Wonder, who would join Hunter and band on stage for “Sir Duke.” Hunter and Stevie had met previously and discussed performing together one day. That day would be April 7, 2013. Hunter uses a UR2/SM58 on tour and that’s what he and Stevie used on the show.
The day closed with the legendary George Strait who, for this performance, also used a UR2/SM58. He would later be joined by Garth Brooks on stage, who used the same, for a tribute to Dick Clark.
Friday Morning, we headed to the Orleans Arena to visit with Shure Artist Brad Paisley and crew. Brad would be hosting the Fan Jam concert on Sunday after the awards show. In addition, Brad performed several slots on the show, including with Hunter and Shure Artist Dierks Bentley. Brad and Dierks both sang on a UR2/beta 58. After that, we headed back to MGM to catch Kelly Clarkson’s rehearsal of her new single “Baby Don’t Rush” – such a great song!
Following Kelly’s rehearsal, co-hosts Blake Shelton and Shure Artist Luke Bryan were joined on stage by the Pistol Annie’s and Shure Artist Sheryl Crow for the show’s opening number called “Boys Round Here.” Both Luke and Sheryl were on UR2/SM58’s.
Saturday’s rehearsal featured a number of Shure Artists including Dierks Bentley (UR2/SM58), Little Big Town (UR2/KSM9HS), Florida Georgia Line (UR2/SM58), The Band Perry (UR2/KSM9HS and UR2/SM58) and then Hunter Hayes w/Stevie Wonder.
All Artists on the show used the PSM1000 system for ear monitors, which were provided by ATK Audiotek in addition to the UHF-R systems.
Shure Artists that took home awards that night included: Luke Bryan – Entertainer of the Year, Little Big Town – Vocal Group of the Year, and Florida Georgia Line – New Artist of the Year.
This was a fabulous trip and it is always a pleasure to be able to maintain these great relationships and show our support at these events.